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Monday, 21 April 2014

E-Commerce Business is On the Rise

The internet has changed the way we shop, and independent and corporate business owners alike are taking note of its influence. According to a recent report by the UK-based Interactive Retail in Media Group, global ecommerce sales are expected to top 1 trillion euros by the year 2013. The UK is experiencing a growth rate of 10-15% per year in online sales. Those thinking about starting up a business may wish to join this trend by starting up an ecommerce website. With an array of tools out there to help facilitate sales, this is now easier than ever before.

Designing a store is one of the first challenges that any new business owner will face. Using an ecommerce website design company like Shopify.com can make short work of this, because they provide customers with fully customizable templates to choose from. This is important because if your website is poorly designed, customers are unlikely to even make it to the checkout process and even less likely to make a purchase. Shopify's Theme Store has over 100 professional, slick, and appealing templates. Each template comes with its own specific theme settings, so you can further customize the template to reflect your brand's personality and suit your management needs. Add flourishes like banners, slideshows, and specialty fonts as needed.
The availability of high quality templates like this is one of the major reasons why ecommerce has become increasingly popular as a sales medium. With today's Shopify ecommerce software and other technological solutions, small business owners don’t have to worry about spending extra money on graphic designers and web gurus. They have everything they need in one centralized toolbox.

Shopify.com offers full ecommerce hosting for those getting started, which is particularly useful for would-be ecommerce business owners with little web experience. Shopify e commerce hosting includes assistance with securing the right domain name and offers unlimited bandwidth. Email hosting and forwarding services allow business owners to stay on top of all correspondence, even when at another day job. Shopify's software also automatically backs up your store's data, to ensure that you never lose valuable information.

For online businesses to succeed in today's economy, it's important to offer the services that internet-savvy consumers expect. Over 80% of adult consumers have made a purchase online, and that number grows every year. Customers expect an easy-to-use shopping cart and payment system. The most successful ecommerce businesses will streamline this process, using a secure payment system that accepts multiple forms of payment. Businesses using Shopify's platform can take advantage of its payment enabling capabilities. Shopify.com allows its businesses to connect with over 50 different payment gateways, including credit cards and Paypal.

There are several factors contributing to the boom in ecommerce over the past few years. One is the fact that so many consumers are shopping online, leading to an ever-greater demand for high-quality online shopping outlets. Yet the second reason why ecommerce has become so popular is due to the use of services such as Shopify.com. By taking the guesswork out of setting up and running a successful shopping website, new business owners are free to be creative and make a profit at the same time.



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